
SATO's year of 2021
Better customer experience to beat the challenging market
new SATOhomes
residents
personnel
Net sales, MEUR
Operating profit, MEUR
Profit before taxes, MEUR
Economic occupancy rate, %
Shareholders' equity, MEUR
Solvency ratio, %
CEO's review
“The rental housing market is in an interesting phase: living in a rental apartment has become more common in recent years, and the supply of rental housing has increased. As tenants have more to choose from, a successful customer experience is more important than ever.”

Highlights
We expanded the House Expert model
We further expanded the house expert operating model in the Helsinki metropolitan area, Tampere and Turku. In the operating model launched at the end of 2019, SATO’s house experts are responsible for the technical building work on homes and buildings.
Pop-up event for recycling structural components and other items
Together with the Helsinki Metropolitan Area Reuse Centre, we organised a circular economy experiment in Kallio, Helsinki, to recycle good-condition structural components and other items from an apartment building due to undergo renovation.
Orient Occident is SATO Partner of the year 2021
SATO has selected floor coverings supplier Orient Occident as SATO Partner of the Year 2021. The two companies have cooperated with each other for more than ten years. The award went to Orient Occident because of its excellent long-term cooperation with SATO as well as its high-quality products and responsible and sustainable operations.
From janitors to the residents of the year
If you know Terttu and Erkki Pylkkänen, it will come as no surprise that they have been chosen to be SATO's Residents of the Year 2021. The gumption and jovial nature of this Haaga based couple has a positive effect on both their neighbours and the maintenance crew of their home building.